ITB Trade Visitor Newsletter

Dear Sir or Madam,

In 40 days ITB Berlin NOW will open its virtual doors for the global tourism industry.
Why should you be there? Because ITB Berlin NOW is THE annual digital reunion event of the travel industry. If you miss it, you will miss new business matches, effective networking, inspiring content and daily industry news. So, make sure to save your ticket now to connect with the international global tourism industry on ITB Berlin NOW!
In today's trade visitor news we'll explain the 5 phases of ITB Berlin NOW, tell you which exhibitors are already on board, share a sneak peek for some ITB Berlin NOW Convention content, tell you what to expect of some of trend show segments and - as each week - we'll provide you fresh industry news in our ITB News section.
Happy reading and best regards,
Your ITB Berlin Team
But first: Let's give the floor to the brand new image movie of ITB Berlin NOW:
ITB Berlin NOW
Join the journey of ITB Berlin NOW
► Phase 1 Onboarding: beginning starting of February, open for all registered exhibitors
► Phase 2 Exploration: mid-February, open for all registered exhibitors, buyers, trade visitors & media*
► Phase 3 Soft Opening: 8 March 2021, open for everyone registered
► Phase 4 Live Event with ITB Berlin NOW Convention, press conferences, exhibitor presentations & interactive networking: 9 – 12 March, 10am-7pm (CET)
► Phase 5 On demand videos available until 31 May 2021, 24hours / 7 days a week
*All users will be informed separately via email or newsletter about the exact dates.

Save your ticket

Will you join, too?
It is worth zooming in here! Have a look at our selection of exhibitors who have already registered their participation at ITB Berlin NOW (as of 20 January):
ITB Berlin NOW
Get ready for top notch content!
ITB Berlin NOW Convention is a compass, a spotlight, a source of inspiration and a toolbox for the dawning of a new era in global tourism.
4 days full of content, 2 stages, 150+ sessions, 15+ topic-related tracks, a combination of live & recorded content!
ITB Berlin NOW Convention
This year's motto provides inspiration and a toolbox for the dawning of a new era in global tourism: “Rethink, Regenerate, Restart - Tourism for a Better Normal"
In the Focus: Tours & Activities
On 9 March, we will talk with CEOs and marketing experts about the future of the third biggest market of the industry - distribution strategies, multi day tours, how attractions master the crisis... with Tiqets, Viator, Bookingkit and more.
Hospitality Industry I: CEO Interviews
Join our ITB Berlin NOW Convention stream on 9 March, 1pm and learn about new prospects and perspectives for the future of the global hospitality industry from Accor, Hyatt and Deutsche Hospitality.
Hospitality Industry II: Tech Trends
Will technologies help to recover? And what means "trust" in times of COVID-19? Join keynotes, panel discussions and live talks from our studio with Trustyou, Holidaycheck, Dialogshift, Infor and many more on 12 March.
The Future of Travel Distribution!
Three CEO Interviews we will take a closer look at the future of global and European (Booking), South American (Despegar) and Asian (MakeMyTrip) travel distribution. Make sure you block your calendar on 11 March, 4pm.
LGBT+ Tourism
The virtual LGBT+ Tourism Pavilion at ITB NOW will present a special LGBT+ Tourism Café with presentation and networking opportunities.
Additionally, the ITB Berlin NOW Convention will offer a special LGBT+ Tourism section with expert interviews, presentations and a panel discussion regarding the current situation of the global LGBT+ segment with focus on the effects of COVID-19.
More information about LGBT+ Tourism at ITB Berlin NOW
Medical Tourism
The Medical Tourism Pavilion at ITB Berlin NOW offers presentations, expert interviews and panel discussions about current medical tourism topics with a special focus on the impacts of the global pandemic.
Set up personal one-on-one meetings with medical tourism exhibitors or use the networking opportunities in the virtual Medical Tourism Café and its Meeting Corners to meet partners or generate new business contacts.
More information on Medical Tourism at ITB Berlin NOW
Home of Luxury by ITB
Home of Luxury
Are you a supplier in the luxury segment and would like to meet with potential buyers and media representatives? Welcome to the HOME OF LUXURY Café - the exclusive meeting area for worldwide stakeholders of the top-end luxury travel industry!
Meet new business contacts, chat and discuss about current topics in the luxury travel and create new recipes for a successful future.
You want to join this exclusive luxury home? Then get in touch with us via
Meanwhile, read about the future of the luxury tourism industry in an article by Connoisseur Circle, a media partner of the HOME OF LUXURY Café, on
ITB Buyers Circle
The exclusive circle for summiteers
The ITB Buyers Circle stands for exclusiveness. 1,000 top members are carefully selected annually.
As the application process for the ITB Buyers Circle is in full swing, we would like to kindly remind you to apply if you are a buyer. Applications are accepted until 15 February.
Visit ITB Buyers Circle for information and the benefits of a membership. Don’t miss your chance to be part of ITB Berlin NOW as an exclusive participant!

Learn more

Daily news from the industry
Are you ready for your dose of fresh insights from the travel industry? Make sure to stop by ITB News, your news portal of ITB Berlin.
Our selection of today:
► "Market Recovery Forecast by 2023
► "C the Unseen: Celebrating Chemnitz as Capital of Culture 2025"
► "Jobs and Tourism Gets Boost from Plastic Recycling Initiative in Zanzibar"
► "Airlines Prepare for New U.S. COVID-19 Testing Requirements"
ITB News Artikel
ITB News Artikel
More knowledge is just a mouse click away:

To ITB News

We've got the answers!
► ITB Berlin NOW Ticketshop:
► Exhibitor registration form and more information:
► Questions regarding exhibitor packages to:
► Technical questions about the platform:
► Sponsoring interest:
► In our regularly updated FAQ's you will also find answers to important questions.

To the FAQ's

ITB Berlin NOW Team